Airbnb Travel Summit
The Overview
Airbnb’s Africa Travel Summit was a landmark event celebrating the best hosts from across the continent. As part of Airbnb’s campaign, standout hosts in categories
like Best Rural Stay, Best Cultural Stay, and Best Airbnb Experience were selected and invited to South Africa for both the summit and an exclusive travel experience.
Through BigGroup, Icily TV was brought in to manage two major aspects of the project: documenting the winning hosts in their home countries and ensuring
the smooth execution of the summit itself.
The Challenge
This project presented two major challenges. The first was the fast-paced nature of the content production. Our team traveled across five different countries, capturing the stories of eight Airbnb spotlight winners. Each location required high-end short-form videos that showcased the host, their property, and their unique hospitality experience. With only two months from production to final delivery, there was no room for delays—every step had to be executed with precision and efficiency.
The second challenge was the event itself. While one part of our team was on the ground filming across Africa, another was dedicated to managing the Africa Travel Summit. The scale of this event required extensive planning, from scouting locations and coordinating vendors to executing branding and ensuring the smooth operation of a multi-day international gathering. With multiple moving parts, the event management side had to be just as agile and efficient as the content production.
The Solution
To keep up with the demanding schedule, Icily deployed multiple specialized teams. A two-person content team traveled light, allowing for fast movement between locations while still capturing cinematic-quality visuals. Their ability to work efficiently meant that footage was constantly sent back to our in-house post-production team, who began editing while the shooting continued. This streamlined workflow made it possible to meet Airbnb’s tight deadlines without compromising on quality.
On the event side, meticulous pre-planning ensured that every aspect of the summit was executed flawlessly. The team made multiple scouting trips in advance, carefully selecting venues, setting up branding elements, and coordinating with international teams to align every detail. The result was a seamlessly run event that delivered an engaging and professional experience for Airbnb’s hosts and guests.
The Results
Icily successfully delivered eight high-end short-form videos, each capturing the unique charm of Airbnb’s spotlight hosts and their listings. Alongside the video production, an extensive collection of still photography was created, documenting both the properties and the personalities of each of the winners. On the event front, the Africa Travel Summit ran smoothly, bringing together top Airbnb hosts and industry leaders in a space that was both inspiring and flawlessly executed.
Through smart planning, rapid execution, and a highly skilled team, Icily ensured that Airbnb’s Africa Travel Summit not only met expectations but exceeded them. By combining high-speed international content production with expert event management, we were able to deliver a project that showcased the very best of African hospitality.
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Why Choose Icily TV?
At Icily TV, we’re not just a one-trick pony. Our team is built on versatility, with each member wearing multiple hats and bringing expertise across a wide range of fields. We don’t just show up with cameras—we understand the bigger picture.
From brand strategy and large-scale event management to sound, staging, video production, and still photography, our team has hands-on experience in every aspect of production. Whether it’s crafting high-end visuals, executing seamless live broadcasts, or designing immersive event experiences, we bring a unique blend of creativity and technical know-how to every project.
By combining these skills, we don’t just capture moments—we create them. No matter the challenge, we’re ready to adapt, problem-solve, and deliver results that go beyond expectations.
